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Brinda Koushik | Copywriter | Mom | Avid Reader
Brinda Koushik | Copywriter | Mom | Avid Reader

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Published in The Startup

·Pinned

3 Effective Ways to Qualify a Lead

Qualify your leads, or see them dry up in a wink — Say you came up with a simple solution for a complex problem and you start your new venture. You have a fair idea of whom to serve but in the whole wide world, how do you call out to your ideal prospects? They may be in your neighborhood and also…

Startup

8 min read

3 Effective Ways to Qualify a Lead
3 Effective Ways to Qualify a Lead

Published in The Startup

·Pinned

9 Key Lead Generation Strategies for Startups and Entrepreneurs

It's all about capturing leads and leading them to the cash counter. — So you've just started your new gig as a business owner, a.k.a entrepreneur. You have studied the demand for the product or service, possess product knowledge, and are ready to make your first sale. Now is the time to hunt for your ideal customers, handhold and introduce your product to…

Startup

8 min read

9 Key Lead Generation Strategies for Startups and Entrepreneurs
9 Key Lead Generation Strategies for Startups and Entrepreneurs

Published in Better Marketing

·Pinned

How Even Mediocre Copywriting Skills Can Help Sell Stuff?

If something doesn't sell at 10€, then sell it at 15€ ;) — Using small copywriting tactics while selling used stuff can improve your chances of getting rid of anything. Maybe that old bed, the grand piano, or the unused guitar you bought to learn but couldn’t find the time in years. Leverage on the benefits, play around deadlines, and see how people…

Advertising

6 min read

How I Made Nearly 1370€ In a Month Selling Used Stuff
How I Made Nearly 1370€ In a Month Selling Used Stuff

Published in Better Marketing

·Pinned

The Hidden Psychology of Free Stuff

Do you know freebies are essentially a reciprocity trigger? — Remember that friendly salesperson from a nearby eatery with a tray full of bite-sized samples of a delicacy stops you on a busy street, hands you one piece (with a fresh toothpick) to try for “free.” You visit a supermarket, and the store personnel offers you some free candy or…

Marketing

5 min read

The Hidden Psychology of Free Stuff
The Hidden Psychology of Free Stuff

Published in UX Collective

·Pinned

The Emoji journey: From self-expression tool to multi-million dollar business

Emojis, memojis, avatars. Here’s how they evolved and still make millions to their creators. — Emojis, emoticons are the way millennials and the new Gen Z communicate. It’s hard to type how exactly you’re feeling, and emojis are perfect for showing it for you. Emojis, like human emotions, are universal and break all language barriers. You might be an emoji fan 😍 or a fanatic…

Startup

8 min read

The Emoji journey: From self-expression tool to multi-million dollar business
The Emoji journey: From self-expression tool to multi-million dollar business

Published in Startup Stash

·May 5

Why Is Your Email List Not Converting? What Can You Do About It?

If you’re not segmenting and targeting your list, you’re throwing money into the void. — According to recent research by Campaign Monitor, businesses saw a 760% increase in revenue from segmented campaigns. With more than 306 billion emails sent and received each day, targeting your ideal prospect is vital to boosting your business growth. Start sorting through your subscribers before you spend a dollar of…

Email Marketing

6 min read

Why Is Your Email List Not Converting? What Can You Do About It?
Why Is Your Email List Not Converting? What Can You Do About It?

Published in SYNERGY

·Apr 20

How to Write a Blog Post Your Readers Can’t Take Their Eyes Off?

The article writing format to please readers and SEO engines — In the business of content writing, your article is a product you are trying to sell. And just like any other product, your content will have to hook your customers(readers) and make sure they stay long enough to buy. I have been writing consistently online for almost three years now…

Writing

5 min read

Is Your Blog Post Reader-Friendly?
Is Your Blog Post Reader-Friendly?

Published in Startup Stash

·Apr 11

7 Hottest Tips to Make It as a Top Paid Freelancer

Ignore #5 and you can never be a freelancer — Start with the end in mind. What do you want to achieve by freelancing? Buy a house, perhaps? Or live a nomadic life? Or make just enough to buy whatever you want. How much should you earn to make it happen? Break it into monthly and weekly goals. Once we…

Freelance

5 min read

7 Hottest Tips to Make It as a Top Paid Freelancer
7 Hottest Tips to Make It as a Top Paid Freelancer

Mar 21

How to Create Headlines That Hook?

Your best copy or content is useless without an arresting headline — My earlier version of writing headlines fast. I speedily typed 15 headlines around the topic. I then handpicked three and decided upon one. Once I discovered tools and techniques, my process of writing headlines too evolved. Here’s how I create headlines that will invite casual scrollers into immersive readers. 1. Headline Swipe File

Headlines

2 min read

How to Create Headlines That Hook?
How to Create Headlines That Hook?

Mar 7

5 Things I Wish I Knew As a Brand New Freelancer

#4 might surprise you. — New freelancer on the block, eh? Your mind can explode into scattered bits with ideas and information overload. Just google freelance writing or copywriting, and you’ll fall deeper than the hole into which Alice once fell. Before you waste another minute binge-watching how to get started or how much a…

Freelancing

3 min read

5 Things I Wish I Knew As a Brand New Freelancer
5 Things I Wish I Knew As a Brand New Freelancer
Brinda Koushik | Copywriter | Mom | Avid Reader

Brinda Koushik | Copywriter | Mom | Avid Reader

Copywriting Consultant | Case studies specialist | Linkedin: https://www.linkedin.com/in/brindakoushik/ | B2B, SaaS, Tech | Open to work. brindawrites@gmail.com

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