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Top 10 Marketing Mistakes New Marketers Make (And How to Fix Them)

From unclear messaging to weak CTAs, learn the pitfalls every new marketer faces — and how to avoid them for better results.

Image: Freepik edited in Canva

Every new marketer dreams of making it big, but along the way, they often stumble into common pitfalls. It’s not your fault — these mistakes are part of the bittersweet stepping stones of failure mixed with overconfidence.

The good news? It’s never too late to step back, reassess, and realign your strategy to reach your goals.

Let’s dive into the top 10 mistakes new marketers make and how you can avoid them.

1. Trying to Be Clever, Not Clear

I’ve been guilty of this. Early in my career, I loved using fancy words. I’d scour the thesaurus for sophisticated terms instead of sticking to plain, simple language. For example, I’d write “utilize” instead of “use.”

A client finally pointed out that I should write as if I were speaking to a fifth grader. They recommended using the Hemingway Editor to simplify my writing. After a few rewrites, I learned the power of clarity.

Takeaway: Write for your audience, not your ego. Keep it simple and straightforward.

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Brinda Koushik | Copywriter | Mom | Avid Reader
Brinda Koushik | Copywriter | Mom | Avid Reader

Written by Brinda Koushik | Copywriter | Mom | Avid Reader

Writer, Marketing Infopreneur, Mom of 2 munchkins, Children's book author, and an Optimist Forever. On a mission to inspire a million moms realize their power.

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